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Communicating UTORid activation

The TCard Office implemented a new communications plan to help students learn more about UTORid activation.

The campaign video garnered more than 13,000 views on YouTube, while more than 27 partners/departments shared the message with their audiences. Thirteen departments used the JOINid sharepoint data to send reminders to specific students and we saw more than 51,000 redirects from ACORN in response to the JOINid alert.